商道 (崔仁浩)

《商道》
作者：崔仁浩

• 財上平如水，人中直似衡
• 前腦門長頭髮後腦勺光禿禿的 － 所謂機遇，就是做各種事情的最佳時機。人們常說，人生一世，機遇不會超過3次。機遇到來時，應該抓住它的頭髮不放。機遇這東西，只有前腦門長着頭髮，一定要在它向你走來時把它抓住。機遇稍縱即逝，等它眨眼間溜走的時候，他的後腦勺已變成光禿禿的，就算你想抓也抓不住了。
• 你不忍用你的手去摘花而傷害花的性命，足見你胸懷慈悲。做生意也是一個道理，不能去做那種殘酷的事情，為賺錢而踐踏別人，為追逐利益而傷害他人生命。你既有憐惜他人的慈悲之心，將來做生意定然會有大成。你還從屋裡取到花，這說明你有眼光，能夠就近取得所要的東西而不必為取花而遠走。世上一切財物都不是靠遠遠地四處奔波求來的，它就在你的身邊。成功並不在遙遠的地方，它就在你身邊。你已明白自己身邊的最近處充滿着福祿與財物，而在實踐着"家和萬事興"這句古來至理名言，這也是一種福兆。天下萬物皆有其位，生意也是這樣。生意是人來做的，凡人無分高低貴賤，世上之人無尊無卑，沒有天生貴賤之別。用人不要有歧視，待人切勿論尊卑。
• 商技第一要訣：＜螞蟻與蜂蜜＞ 無論做什麼樣的生意，都需要權勢的力量。小生意需要小權勢，大生意則需要大權對。所謂生意，不就是一種追求利潤的事情麼。所以，追求利潤的生意和追求力量的權力能夠結合在一起，就會產生利益和權勢。過分倚重權勢會招致滅頂之災，可如果離權勢太遠就不會有興旺的日子。所以生意與權勢的關係，就如同嘴唇與牙齒關係。嘴唇與牙齒雖在一起，卻是各行其是的，它們之間的關係可以用"不可近不可遠"來形容。螞蟻就是權力，完全沒有必要辛辛苦苦地自己穿綫，您只消像在螞蟻腰裏繫上絲綫那樣，暫時依附於權力，剩下的一切，螞蟻是懂得如何為您鑽孔引綫的。這裏面的關鍵是需要有足以誘惑螞蟻的誘餌，這誘餌就是蜂蜜。
• 一個做大買賣的人是那種不管下不下雨，雨傘照賣木履照做的人，這是因為無論刮風還是下雨都只不過是一種自然現象，只熱衷於追逐這種表面現象的商人挖空心思地去追趕市場潮流，常常在這種追流行的過程中遇到挫折，所謂"聰明反被聰明誤"，所以說如果要做大買賣，至少要能夠根據5年之後的情況來確定自己的經營策略。
• 《史記》也說："淵深而魚生之，山深而獸住之；人富而仁義附焉"，也卜火戈山是說凡是想掙大錢的人首先要使自己心胸視野變得比山高比海深，只有這樣才會有更多的野獸和魚，人的修養達到這種程度，富貴就不難求了。
• 人生中的一切慾望不正也像這杯子一樣：越想倒滿它卻反而什麼也不剩，變得一無所有； 反之，倒得7成滿就會把酒留住。

   

一個人的經濟 （大前研一）

《一個人的經濟》
作者：大前研一

• 日本過去20年的人口統計出現了結構性變化 － 20歲單身、30歲單身、到40歲還是單身的現象。那些結婚的，到了50歲，有不少人卻決定離婚；到了60歲，很多女性已習慣了老公長年不在家，所以很多家庭，老公退休日，就是夫妻離婚時，令60及70歲的單身族增加；70歲以後，配偶過世，又恢復單身，所以日本人口統計出，單身是20歲以上世代最大的一個族群。
• 這是一個貓狗數量比新生兒還多的少子時代，這還是一個老人比年輕人還多的高齡時代，當單身變成主流，解悶、獨樂、省時、限量就變成熱賣的關鍵詞，宅經濟也成為企業一較高下的主戰場。
• "戒精品"是一種消費進化 － 不再過分崇拜精品的消費轉變證明了消費型態屬於開發中國家的日本人，也逐漸和歐美消費者一樣成熟，開始選擇自己真正喜歡的商品。
• 夫妻加兩個孩子不是多數 －目前日本所有年齡層的標準家庭應該是一個人的家戶，但是大多數的超市商品包裝至今仍是以兩個小孩的核心家庭為主，這樣的份量對一個人生活者而言當然太多，專程開車前往郊外超市、買滿一整輛購物車的顧客也跟著大幅銳減。
•  再貴也要買來愛自己 － 多數的一個人生活者並不只是需要廉價的商品，他們最大的消費主張是，即使不便宜，也要買自己喜歡的東面。
• 日耗的要便宜，耐久的要精緻 － 像廁紙這種每天都要使用的商品，打折可能會讓消費者心存感激，但對使用週期長達數年的商品與其打折，倒不如以合理價錢提供真正的好貨，努力增加顧客滿意度。
• 小包的、健康的、速購的最熱賣 － 成城石井在車站內設立的賣店就像是縮小版的超市，裡面不僅有豐富的高級食材、葡萄酒和起司等進口食品，還有各式熟食和甜點，對於會在家料理三餐的一個人生活者而言，一般超市的份量都太多了，所以即使成城石井的價格稍貴，但位於返家必經的車站內，又可少量購買，所以大受歡迎！ 

Quotes - Quiet: The Power of Introverts in a World That Can't Stop Talking

Quotes extracted from 
"Quiet: The Power of Introverts in a World That Can't Stop Talking" by Susan Cain

1. I am a horse for a single harness, not cut out for tandem or teamwork... for well I know that in order to attain any definite goal, it is imperative that one person do the thinking and the commanding. (Albert Einstein)
2. Our culture made a virtue of living only as extroverts. We discouraged the inner journey, the quest for a center. So we lost our center and have to find it again. (Anais Nin)
3. The meeting of two personalities is like the contact of two chemical substances; if there is any reaction, both are transformed. (Carl Jung)
4. A shy man no doubt dreads the notice of strangers, but can hardly be said to be afraid of them. He may be as bold as a hero in battle, and yet have no self-confidence about trifles in the presence of strangers. (Charles Darwin)
5. The wind howls, but the mountain remains still. (Japanese Proverb)
6. Those who know do not speak. Those who speak do not know. (Lao Zi)
7. In a gentle way, you can shake the world. (Mahatma Gandhi)
8. Be a craftsman in speech that thou mayest be strong, for the strength of one is the tongue, and speech is mightier than all fighting. (Maxims of Ptahhotep)
9. Enjoyment appears at the boundary between boredom and anxiety, when the challenges are just balanced with the person's capacity to act. (Mihaly Csikszentmihalyi) 
10. With anything young and tender the most important part of the task is the beginning of it; for that is the time at which the character is being formed and the desired impression more readily taken. (Plato)
11. Some people are more certain of everything than I am of anything. (Robert Rubin)
12. A man has as many social selves as there are distinct groups of persons about whose opinion he cares. He generally shows a different side of himself to each of these different groups. (William James)
13. Society is itself an education in the extrovert values, and rarely has there been a society that has preached them so hard. No man is an island, but how John Donne would writhe to hear how often, and for what reasons, the thought is so tiresomely repeated.  (William Whyte)  

Aristotle Quotes

1. Happiness depends upon ourselves.

2. All human actions have one or more of these seven causes: chance, nature, compulsion, habit, reason, passion and desire.

3. We are what we repeatedly do. Excellence, then, is not an act, but a habit.

4. Pleasure in the job puts perfection in the work.

5. The soul never thinks without a picture.

6. Hope is a waking dream.

7. All man by nature desire knowledge.

8. The secret to humor is surprise.

9. You will never do anything in this world without courage. It is the greatest quality of the mind next to honor.

10. A friend to all is a friend to none.

11. My best friend is the man who in wishing me well wishes it for my sake.

12. Those who educate children well are more to be honored than they who produce them; for these only gave them life, those the art of living well.

Andrew Carnegie Quotes

1. No man will make a great leader who wants to do it all himself or get all the credit for doing it.

2. There is little success when there is little laughter.

3. People who are unable to motivate themselves must be content with mediocrity, no matter how impressive their other talents.

4. The man who acquires the ability to take full possession of his own mind may take possession of anything else to which he is justly entitled.

5. I believe the true road of preeminent success in any line is to make yourself master of that line.

6. The average person puts only 25% of his energy and ability into his work. The world takes off its hat to those who put in more than 50% of their capacity, and stands on its head for those few and far between souls who devote 100%.
7. Concentration is my motto - first honesty, then industry, then concentration.

8. No man can become rich without himself being enriching others.

9. The secret of success lies not in doing your own work, but in recognizing the right man to do it.

10. Do your duty and a little more and the future will take care of itself.

Woody Allen Quotes

1. I am thankful for laughter, except when milk comes out of my nose.

2. Most of the time I dont' have much fun. The rest of the time I dont' have any fun at all.

3. Life is divided into the horrible and the miserable.

4. To you I'm an atheist; to God, I'm the Loyal Opposition.

5. I should stop ruining my life searching for answers I'm never gonna get, and just enjoy it while it lasts.

6. I think a relationship is like a shark. It has to constantly move forward or it dies.

7. It seemed the world was divided into good and bad people. The good ones slept better, while the bad ones seemed to enjoy the waking hours much more.

Eric Schmidt Quotes

1. In a networked world, trust is the most important currency.

2. Success is really about being ready for the good opportunities that come before you. It's not to have a detailed plan of everything that you're going to do. You can't plan innovation or inspiration, but you can ready for it, and when you see it, you can jump on it.

3. If you forgo your plan, you also have to forgo fear.

4. The thing that people seem to miss about not just Google, but also our competitors, Yahoo, eBay, and so forth, is that there's an awful lot of communities that have never been served by traditional media.

5. Our strategy allows Google to innovate very, very quickly, which I think is a real strength of the company.

6. We weren't here to hope and hang on. We wanted to win.

7. Our policy is we try things, we celebrate our failures.

8. None of us is as smart as all of us.

9. Find a way to say yes to things. Say yes to invitations to a new country, say yes to meet new friends, say yes to learn something new. Yes is how you get your first job, and your next job, and your spouse, and even your kids. Even if it's a bit edgy, a bit out of your comfort zone, saying yes means that you will do something new, meet someone new, and make a difference. Yes lets you stand out in a crowd, be the optimist, see the glass full, be the one everyone comes to. Yes is what keeps us all young.